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According to our latest market study on “Global Smart Clothing Market Forecast to 2027 – COVID-19 Impact and Global Analysis – by Type (Active, Passive, and Ultra-Smart), Orientation Type (Apparel, Footwear, Wearable Patches, and Others), Connectivity (Wi-Fi, Bluetooth, GPS, and RFID), End-User (Healthcare, Fashion and Lifestyle, Sport and Fitness, Military, and Others), and Geography, “the market was valued US$ 1,143.09 million in 2019 and is expected to reach US$ 6,418.08 million by 2027; it is estimated to grow at a CAGR of 24.4% during 2020–2027.The report highlights key factors driving the market growth, and prominent players and their development sin the market.

Strategic Insights        

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Smart clothes are designed and manufactured with the integration of smart technologies to offer different functionalities to them. The growing use of smart clothing and increasing investments in the same across the healthcare, military, sports, and defense industries can influence market growth over the coming years. Rising number of sport injuries, coupled with increased investments in the military and defense industries, would boost demand these products. High preference for body activity monitoring via sensors can further stimulate the market growth. Growing consumer awareness about fitness is likely to fuel market growth. Further, shifting athletes’ preference toward smart clothing to prevent possible injuries and boost their performance may spur market growth during the forecast period.

Fast turnaround time, low operating cost, and easily accessible service points increase the adoption of smart textiles. Further, demand for smart clothing is expanding at an impressive pace due to the mounting demand for mining and oil &gas exploration activities. The smart clothing market, by type, is segmented into passive, active, and ultra-smart. Smart clothing enables better communication with other devices, analyze and sense the stimuli, and protect the wearer from environmental hazards.

COVID–19 Impact on Smart Clothing Market

The impact of COVID-19 varies in different countries across the world due to the varying number of confirmed cases in these countries; countries with greater number of active cases and deaths have subsequently imposed stringent as well as longer lockdown periods or social isolation. In countries such as Italy and Spain, there has been a dip in the demand for smart clothing or other services owing to notable number of COVID-19 cases. The spread of pandemic is expected to have a short-term impact on the smart clothing market. However, the smart clothing market is likely to exhibit positive growth in post-pandemic period.

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Upper Body Garment Solution Is Expected to Drive the Market’s Growth In The Future

The growing demand for upper wear, such as smart shirts, jackets, and vests, creates market growth opportunities. A smart shirt can provide biometric data such as heart rate, respiratory rate, and muscle activity, which are used professionally to optimize performance and workout plans. Data is captured and sent to all the companion app, providing insight into a range of sporty metrics, including intensity and recovery, calories burned, and fatigue level, and quality of sleep. Therefore, the increasing use of upper wear for various end-user applications is expected to provide smart clothing providers with opportunities during the forecast period. Bioman+, for example, is a base upper body garment solution for a wide range of cleaning solutions. It consists of conductive fiber-based textile electrodes for the acquisition of the human body’s electrical activity and conductive thread for the transmission of electrical signals to the processing and transmission module snapped onto the clothing. Bioman+ has been validated with most of the industry’s leading heart rate & ECG module vendors. It continues to be the Smart Clothing partner of the first choice for new module vendors entering this rapidly growing segment.

Smart Clothing Market: Type Segment Insights

Smart clothing is designed and manufactured with the integration of smart technologies to offer fabric with smart functionalities. The smart clothing market, by type is segmented into passive, active, and ultra-smart clothing. These textiles are used across numerous applications and offer better communication than other devices, generate electricity, analyze and sense the stimuli, and protect the wearer from environmental hazards.

Smart Clothing Market: Competitive Landscape and Key Developments

AiQ Smart Clothing Inc., Carre Technologies Inc. (Hexoskin), CUTECIRCUIT, Google LLC, Jabil Inc., Myontec Ltd, Sensoria Inc., Siren Care, Inc.,  Under Armour, Inc., and WEARABLE X are among the key players in the global Smart Clothing market. The leading companies focus on the expansion and diversification of their market presence, and acquisition of new customer base, thereby tapping prevailing business opportunities.

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In 2020, Levi’s and Google unveiled new smart jacket Commuter Jacket 2.0, and Google has managed to shrink the battery-powered tag that gives the jacket its smart powers to more than half the size of the original tag.

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